by Chris Moody A brand for a company is like a reputation for a person. You earn reputation by trying to do hard things well. Your brand is not built in a conference room. Your brand is not built in a brainstorming session. Your brand is only as good as the people you employ. Your brand is how your customers feel when they interact with you. Share this:Click to share on Twitter (Opens in new window)Click to share on Facebook (Opens in new window)Click to share on LinkedIn (Opens in new window)