Facebook Graph Search ‘gon find you

It is time to review your privacy settings.

Specifically, your Facebook Likes and activities. 

Facebook Graph Search is pretty awesome. Imagine nearly endless pivots for search criteria.

blog_image_facebook_graph

Now imagine all of the data captured through your Facebook use since you joined. Crap.

In college, tons of people liked (at least on Facebook) drinking, hooking up, smoking weed, partying, sleeping late, etc. Now, Facebook has given users the power to find which of those poor saps left that information public.

Here’s an example that could ruin marriages. A recent app, Bang with Friends, has been going viral on Facebook and in tech press. Imagine Hot or Not except you’re picking folks you would like to hook up with – by folks, I mean friends. Don’t worry… they’ll only see it if they want to hook up with you too. A little panic, but many are okay with that. For single folks, go for it. But, that would be too easy.

Suppose someone is married. They add Bang with Friends and remove it from their activity feed so their spouse doesn’t see it. Whew. Close one. They carefully prune through their friends to pick the potential hook-ups that would use discretion to protect the sanctity of their marriage (cough). Not so fast. Most relationship statuses are public. Facebook shares your app usage. Want to see what that looks like?

Facebook Graph Search fail

Search women, men, location, religion, etc. This ain’t gonna be pretty.

At the end of the day, don’t be stupid. Don’t do stuff like this. Here is a detailed guide to make sure you don’t get caught with your pants down.

Facebook for business – surely you have questions

Thursday (7/21/11) I’ll be rocking the mic at Triangle AMA’s Facebook Training Camp for Marketers. One of my favorite former J. Crew models happens to be keynoting – Marcus Nelson (@marcusnelson).

Whether you are attending or joining us in heart, what questions do you have about using Facebook for business?

I’ll be more than happy to ask them for you and give you credit of course!

What do you want to know about using Facebook for business?

Do you have questions about companies using Twitter and Facebook?

If so, there’s an app panel for that. The Real Facebook and Twitter Results Panel at SoFresh Tampa will field your questions.

Do you want to know how Twitter can help you handle customer complaints?

How can Twitter increase your reach?

How can you add content without being spammy?

How can Twitter or Facebook improve the customer experience?

If you have any questions, please add them to the list at The Real Facebook and Twitter Results Panel.

The panel consists of Shashi Bellamkonda (@shashib) of Network Solutions (@netsolcares), Pete Scott (@PRscott) of IZEA (@izea), Jeremy Hilton (@jeremyhilton) of Mindcomet (@mindcomet), John Bernier (@bernierjohn) of Best Buy (@twelpforce) and Chris Moody (@cnmoody) of Bandwidth.com (@bandwidth).

 

Twitter vs. Facebook: What you know vs. Who you know?

Thomas Crampton at Social Media Today conducted a very interesting study with the following deduction:

facebookvtwitter

I think it is a very interesting concept that I tend to agree with.  I follow mostly subject matter experts (SMEs) on Twitter with several of my “real life friends” (for lack of a better word) and mostly friends on Facebook.  I don’t focus at all on thought leadership or building expertise on Facebook either which further supports this conclusion.

It is definitely worth reading!

Note: The study’s conclusions are from video links which isn’t entirely representative, but I do agree with the findings.